Evidence and Innovation: dance, dance whatever you may be…

I am now two-thirds of the way through an IRISS project exploring the links between evidence and innovation in the context of Scotland’s social services.  Arguably, one of the most important parallels to have emerged so far is that both evidence and innovation are surrounded by voluminous, and at times contradictory, literatures.  In particular, diverse definitions and models have been developed to describe and explain these terms, and how they operate in organisational contexts.

In relation to evidence-based approaches, there is considerable debate surrounding two questions: How do policy-makers and social service practitioners use evidence, and what counts as ‘good’ evidence in this context?  In searching the extensive terrain of these debate we might start with Weiss’ (1979) influential seven-fold typology of evidence use, and trace its development into the three-fold model presented by Amara et al (2004) where research use is said to be either instrumental, conceptual or ideological.  In terms of gauging what counts as ‘good’ evidence, we might want to engage in on-going debates concerning the research design hierarchy in efficacy and evaluation research (see my previous blog post), or to broaden our remit and consider the value of practitioner and service-user experiences as important forms of evidence (Collins and Daly, 2011).

Likewise, our attempts to ‘pin down’ innovation may lead us in diverse and sometimes contradictory directions.  We might find the idea of an innovation spectrum a useful way to delineate radical from incremental innovation, or we might enjoy Kirby Ferguson’s refreshing view that ‘everything is a remix’.  We might want to focus on public sector orientated debates surrounding the many perceived barriers to innovative policy and practice in this context, (Burke, Morris & McGarrigle, 2012) or see what transferrable lessons we can learn from a range of other contexts and sectors including technology, music and international development (Ted, The Creative Spark Playlist, 2013).

Whichever route we choose to go down (and the above is just a taster of the possibilities available to us) what has become clear during the evidence and innovation project at IRISS is that how we define and conceptualise evidence and innovation influences the relationship(s) we perceive between them.  I will use one example as an illustration here.

In evidence-based approaches, evidence is sometimes viewed in an instrumental way.  This is where evidence is seen as the product of research and as a means to an end.  It is a piece of knowledge or information that is of direct practical use, telling us whether or not a policy or practice is capable of achieving a particular outcome (Amara et al, 2004, p. 76). This is the view of evidence which appears to underpin the ‘What Works’ agenda, viewed most recently in the discourse of the What Works Centres.  There are parallels with Weiss’ (1979) Knowledge-driven Model and Problem-solving Model (p. 427-8), where evidence is the “fruit” of research, from which “new policies emerge” (p. 426).

The appeal of this view of evidence is its apparent simplicity, rationality and pragmatism.  It implies that evidence is a bounded and useful entity, which can be directly used to guide decision-making.  Arguably, this fits with the move to create more accountable, transparent and rigorous public and social services throughout the UK since the 1980s (Munro, 2004). This model may better lend itself to the straightforward and transparent defensibility of decisions, enabling policy-makers and practitioners to claim  ‘the evidence told us this, so we did this’.  In the current context of scrutinised public spending, this may be a valued trait.

It is also perceived as a way to make social services, such as social work, more able to articulate what they do and more able to defend practice and decisions in the face of criticism.  There is a sense that, what would be required here would be a commitment to using those methods and practices that have been ‘proven’ to ‘work’, so that social workers can clearly articulate the logical and objective grounds for their decision making if something goes wrong.  However, some have suggested that, taken to its logical conclusion, this implies that there is one right way to do something, which could lead to the standardising of, or a “cookbook’ approach to, social work (Otto & Ziegler, 2008, p.  273; Forrester, 2010).

This is an interesting debate in itself, but what we are concerned with here is the impact of adopting this instrumental view of evidence when considering the relationship between evidence and innovation.  Theoretically, there may be a tension between the use of evidence as a means of standardising, accounting for, and defending social service practice, and the desire to boost innovation in this context.  These dual aims may sit together rather awkwardly given research that suggests that social service innovation is stifled in rigid, highly standardised and risk-averse contexts (Brown, 2010; Munro, 2011).  This may be particularly true if it is radical and transformative innovation that is being sought, as it is in the context of Scottish social service reform (The Scottish  Government, 2011).

So, when evidence is defined instrumentally, it may be in tension with innovation in a social service context.  In contrast, what happens if we adopt Weiss’ (1979) ‘enlightenment’ view of how evidence is used, which has been referred to elsewhere as the ‘conceptual’ use of research (Amara et al, 2004)?  What is being referred to here is the role evidence plays in influencing what is on the policy agenda and how it is framed, conceptualised and discussed.  Thus it is;

the concepts and theoretical perspectives that social science research has engendered that permeate the policy-making process… the imagery is that of social science generalizations and orientations percolating through informed publics and coming to shape the way in which people think about social issues (Weiss, 1979, p. 429).

So research and evidence can stimulate ideas and curiosity, which can lead to a reframing of the agenda and new ways of understanding the world, which, in turn, may suggest new ways of  “intervening and changing the world” (Nutley et al, 2003, p. 130; Gough, 2013, p. 163).  Adopting this conceptualisation of evidence-use may, theoretically, mean that evidence and innovation are mutually reinforcing agendas.  Both are about engaging with ongoing processes of reframing, rethinking and rearticulating as part of a wider process of change and reform.

The aim here has been to highlight the importance of spending time unraveling the definition, conceptualisation and usage of the key terms of this project, in order to develop a more nuanced understanding of the relationships between evidence and innovation.  It also reinforces the importance of considering one reform agenda (e.g. innovation) in the context of other, simultaneous reform agendas (e.g. evidence-based approaches).  As parallel reform discourses, evidence and innovation may be compared to dance partners*. They share a space and thus from time to time they will inevitably cross paths and step on one another’s toes. However, the particular dances they perform, and the extent to which they move as one or trip one another up, will, to some extent, be dictated by the ways they are discussed, defined, understood and operationalised by all those involved.

* Thanks to my colleague, Rhiann, for this helpful metaphor.

References:

Amara, N; Ouimet, M; Lndry, R (2004) New Evidence on Instrumental, Conceptual, and Symbolic Utilization of University Research in Government Agencies, Science Communication, 26:75, pp. 75-106.

Brown, L (2010) Balancing Risk and Innovation to Improve Social Work Practice, British Journal of Social Work, 40(4), pp. 1211-1228.

Burke, K; Morris, K; McGarrigle, L (2012) An Introductory Guide to Implementation, Dublin: Centre for Effective Services. http://www.effectiveservices.org/implementation/

Collins, E & Daly, E (2011) Decision making and social work in Scotland: The role of evidence and practice wisdom, Glasgow: IRISS.

Gough, D (2013) Theories, perspectives and research use, Evidence & Policy, 9:2, pp. 163-4.

Munro, E (2004) The impact of audit on social work practice, British Journal of Social Work, 34(8), pp. 1073-1095.

Munro, E (2011) The Munro Review of Child Protection: Final Report, London: Department for Education.

Nutley, S; Walter, I; Davies, H (2003) From Knowing to Doing, Evaluation, 9(2), pp. 125-148.

Otto, H & Ziegler, H (2008) The Notion of Causal Impact in Evidence-Based Social Work: An Introduction to the Special Issue on What Works? Research on Social Work Practice, 18:4, pp. 273-277.

Weiss, C (1979) The Many Meanings of Research Utilization, Public Administration Review, September/October, pp. 426-431.

 

 

 

 

What came to the forefront whilst I was researching the background?

I have just completed my first week working on a project with IRISS exploring the links between evidence and innovation in the context of Scotland’s social services.  This blog marks the first of my weekly attempts to chart my progress and experiences of researching this emerging topic. I use the word emerging here, because what has already become apparent is that, although ‘evidence’ and ‘innovation’ have both been explored extensively across the academic, policy and practice literatures, their complex and evolving relationship with one another has not yet been considered in the same detail.  This makes for a project that is both timely and challenging.

Dedicating this week to researching the key debates and ‘buzz words’ associated with evidence and innovation, and their application to social services, has resulted in my own re-emphasising of the importance of context.  It has led me to conclude that the relationship between evidence and innovation cannot be adequately reflected on, in a way that is meaningful to practitioners, without this topic being situated within the current context of social service policy and practice in Scotland.  Of particular relevance for the evidence and innovation debate is the drive to reform Scotland’s public services in general, and social services in particular.  This imperative is present in influential reports including The Christie Report, The Scottish Government’s response to this in Renewing Scotland’s Public Services, and its report on Social Services, Changing Lives.  Each of these highlights the difficult situation faced by public services in the wake of a financial crisis which has simultaneously reduced public sector resources whilst increasing the demand for such resources as the effects of the recession are felt by society’s most vulnerable.  This, combined with an aging population and recruitment difficulties, has culminated in a challenging climate for social services.

The government’s response to these complex demands has been to present an improvement agenda, and there are two aspects of this agenda which I see as crucial to the contextualisation of the evidence and innovation project at IRISS. First, that improvement will be stimulated through radical innovation (rather than incremental innovation), and second that improvements will also be achieved by tightening oversight and accountability, through the application of transparent and rigorous audit mechanisms.  It is easy to get swept along in the power of these separate discourses.  ‘Innovation’ seems to have evolved into a term that has only positive connotations, and has become the ‘go to’ concept for those attempting to improve organisations and services.  The drive towards greater accountability for organisations funded by public money has been a persuasive discourse since the 1980s New Public Management revolution and, arguably, has only been strengthened by recent high profile illustrations of mismanagement and error in the public sector (The NHS debt and the Daniel Pelka case are just two examples).

However, upon closer inspection the government’s suggestion that social service reform should be pursued through greater accountability and radical innovation is problematic.  There is a potential antagonism here between the pursuit of innovation and tighter regulatory regimes, particularly where the latter is based on narrow, high-stakes performance criteria that are used publicly to facilitate competition, to scrutinise and to pass judgements. Innovation risks being stifled in a climate where practitioners have to ‘watch their backs’ and ensure that they are achieving particular performance targets (Munro, 2004; Brown, 2010).   This issue may be intensified if it is radical innovation that is being sought. Regulatory regimes that can serve to create a ‘blame culture’ may undermine desire and willingness to implement radical innovations, as social service practitioners may fear the repercussions for their clients and themselves if something goes wrong,

Given this potential antagonism present within the government’s reform discourse, and the likelihood that both radical innovation and greater accountability will continue to propel the improvement agenda, it is important that this context firmly underpins the IRISS project exploring the links between evidence and innovation. This context suggests that there is likely to be a pivotal role for ‘evidence’ throughout the innovation process, not least as a way of mediating some of the potential risks and concerns this poses for service users and the workforce.  Having established this, other questions begin to surface.  What kinds of evidence are integral to innovation?  Collected by whom? And used when and how?  These are just some of the questions I will be pursuing over the forthcoming weeks.

However, what also emerges from this consideration of context is the unlikeliness that evidence alone is enough to secure successful innovation in a social service context.  Evidence may well prompt, inform and evaluate innovation, but there is clearly an important role for the Government and service leaders in the development of a culture where “well thought through, well managed risks” are an accepted feature of the transformational process (Brown, 2010, p. 1222).  Come to think of it, there might be a role for evidence here too, as a way of developing our understanding of the culture and conditions necessary for successful innovation in a social service setting.  Undoubtedly, new links between evidence and innovation will continue to emerge as I begin the second week of this thought-provoking project.

Jodie Pennacchia
The University of Nottingham
Follow: @jpennacchia

References

Brown, L (2010), Balancing Risk and Innovation to Improve Social Work Practice, British Journal of Social Work, 40(4), pp. 1211-1228.

Munro, E (2004), The impact of audit on social work practice, British Journal of Social Work, 34(8), pp. 1073-1095.